Beauty & Makeup Supply

Breaking into – and advertising on Google for – the makeup and cosmetic industry is a challenge with highly specific needs and requirements in outreach, messaging, and verbiage. Navigating the waters of FDA and government mandated best practices, C1 was able to develop a campaign that outperformed previous efforts at an unforeseeable rate. This client regularly failed to reach monthly conversion objectives – C1’s campaign achieved this figure in less than 48 hours after launch – and for 10% of the allotted budget.